This Privacy Policy describes how 460estore (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from https://460estore.com/ (the "Site") or otherwise communicate with us (collectively, the "Services").
In the context of this Privacy Policy, the terms "you" and "your" refer to individuals who utilize the Services, including customers, website visitors, and other individuals whose information we have gathered in accordance with the guidelines outlined in this Privacy Policy. Our aim is not just to comply with privacy law. It is to earn your trust.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.
1. Changes to This Privacy Policy
Occasionally, we might update this Privacy Policy to reflect changes in our practices, due to operational, legal, or regulatory necessities. The updated Privacy Policy will be published on the website, the "Last updated" date will be modified, and any additional actions mandated by relevant laws will be undertaken.
2. How We Collect and Use Your Personal Information
To provide the Services, we collect and have collected, over the past 12 months, personal information about you from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us.
In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.
3. What Personal Information We Collect
The types of personal information we obtain about you depend on how you interact with our Site and use our Services. When we use the term "personal information", we are referring to information that identifies, relates to, describes or can be associated with you. The following sections describe the categories and specific types of personal information we collect.
a. Information We Collect Directly from You
Information that you directly submit to us through our Services may include:
- Basic contact details: name, address, phone number, and email.
- Order information: name, billing address, shipping address, payment confirmation, email address, phone number, and credit/debit card details
- Account information: username, password, and security questions.
- Shopping information: items you view, put in your cart, or add to your wish list.
- Customer support information: information you choose to include when communicating with us, for example, when sending a message through the Services.
- Search queries: search fields that allow you to search for contents or find answers to your questions. We collect information about items you search, other topics, and any additional search items.
Some features of the Services may require that you directly provide us with certain information about yourself. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.
b. Information We Collect through Cookies
We also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels, and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, for example: device information, browser information, information about your network connection, your IP address, and other information regarding your interaction with the Services.
c. Information We Obtain from Third Parties
Finally, we may obtain information about you from third parties, such as vendors and service providers who may collect information on our behalf as follows:
- Companies who support our Site and Services, such as Prestashop.
Our payment processors who collect payment information (e.g., bank account details, credit or debit card information, billing address) to process your payments, fulfill your orders, and provide the products or services you have requested, all in accordance with our contractual obligations to you.- When you visit our Site, opening or clicking on emails we send you, or interacting with our Services or advertisements, we, or third parties we work with, may automatically collect certain information using online tracking technologies such as pixels, web beacons, software developer kits, third-party libraries, and cookies.
Any information we obtain from third parties will be treated in accordance with this Privacy Policy. We are not responsible or liable for the accuracy of the information provided to us by third parties and are not responsible for any third party's policies or practices. For more information, see the section below, Third Party Websites and Links.
4. How We Use Your Personal Information
- Providing Products and Services:
We use your personal information to provide you with the Services as part of fulfilling our contractual commitment to you., including processing your payments, fulfilling your orders, sending you notifications related to your account, purchases, returns, exchanges or other transactions. This allow us to create, maintain and otherwise manage your account, to arrange for shipping, to facilitate any returns and exchanges, and to enable you to post reviews.
- Marketing and Advertising:
We use your personal information for marketing and promotional purposes. This includes sending marketing, advertising, and promotional communications by email, by text message, or by postal mail, and sharing advertisements for products or services. This may require using your personal information to better tailor the Services and advertising on our Site and other websites.
- Security and Fraud Prevention:
We use your personal information to detect, investigate, or take action regarding possible fraudulent, illegal or malicious activity. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password, or other access details with anyone else. If you believe your account has been compromised, please contact us immediately.
- Communicating with you:
We use your personal information to provide you with customer support and improve our Services. It is in our legitimate interest in order to be responsive, provide effective services, and maintain our business relationship with you.
5. How We Disclose Personal Information
In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:
- Vendors or other third parties who perform services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping).
- Business and marketing partners, including Prestashop, to provide services and advertise to you. Our business and marketing partners will use your information in accordance with their own privacy notices.
- Our affiliates or otherwise within our corporate group, in our legitimate interests to run a successful business.
- In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.
When you explicitly instruct, request, or otherwise grant us consent to reveal specific information to third parties—such as for shipping purposes or when using social media widgets or login integrations—it is done with your consent.
The following categories of personal information and sensitive personal information (denoted by *) about users for the purposes set out above have been disclosed for the past 12 months in "How we Collect and Use your Personal Information" and "How we Disclose Personal Information":
6. Category:
- Identifiers such as basic contact details and certain order and account information
- Commercial information such as order information, shopping information, and customer support information
- Internet or other similar network activity, such as Usage Data
7. Categories of Recipients:
- Vendors and third parties who perform services on our behalf (such as Internet service providers, payment processors, fulfillment partners, customer support partners, and data analytics providers)
- Business and marketing partners
- Affiliates
We do not use or disclose sensitive personal information for the purposes of inferring characteristics about you.
We have "sold" and "shared" (as those terms are defined in applicable law) personal information over the preceding 12 months for the purpose of engaging in advertising and marketing activities, as follows.
8. Category of Personal Information
- Identifiers such as basic contact details and certain order and account information
- Commercial information such as records of products or services purchased and shopping information
- Internet or other similar network activity, such as Usage Data
9. Categories of Recipients
- Business and marketing partners
10. User Generated Content
The Services may enable you to post product reviews and other user-generated content. If you choose to submit user generated content to any public area of the Services, this content will be public and accessible by anyone.
We lack control over those granted access to information you opt to share with others, and we cannot guarantee that these parties will honor your privacy or maintain its security. The privacy or security of any publicly shared information is beyond our responsibility, as is the accuracy, utilization, or misapplication of any information you reveal or receive from third parties.
11. Third Party Websites and Links
Our Site may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.
12. Children's Data
The Services are designed for adult use and are not meant for children; consequently, we do not deliberately gather any personal information from children. If you are a parent or guardian of a child who has shared their personal information with us, you can reach out to us using the provided contact information below to request its deletion.
As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we "share" or "sell" (as those terms are defined in applicable law) personal information of individuals under 16 years of age.
13. Security and Retention of Your Information
Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." In addition, any information you send to us may not be secure while in transit. We recommend that you do not use insecure channels to communicate sensitive or confidential information to us.
We employ a range of measures to ensure the security of customer data and prevent unauthorized access or breaches. These include PrestaShop Security through regular updates and patches, secure hosting and encryption, strong user authentication, and ongoing security audits. In addition, we apply CloudFlare PDOS Protection through, DDoS mitigation, Web Application Firewall (WAF), custom security rules to prevent PDOS, rate limiting, and anycast network for efficient traffic routing. These measures ensure the safety of customer data and prevent disruptions from Permanent Denial of Service (PDOS) attacks.
The duration for which we retain your personal information is contingent upon various factors, including whether we require the information to maintain your account, provide the Services, comply with legal obligations, resolve disputes, or enforce other relevant contracts and policies.
14. Your Rights and Choices
Based on your place of residence, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.
- Right to Access / Know: You may have a right to request access to personal information that we hold about you, including details related to the ways in which we use and share your information.
- Right to Delete: You may have a right to request that we delete personal information we maintain about you.
- Right to Correct: You may have a right to request that we correct inaccurate personal information we maintain about you.
- Right of Portability: You may have a right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, under certain circumstances and in certain exceptions.
- Restriction of Processing: You may have the right to ask us to stop or restrict our processing of personal information.
- Withdrawal of Consent: In cases where we depend on your consent for processing your personal information, you may retain the right to withdraw this consent.
- Appeal: You may have a right to appeal our decision if we decline to process your request. You can do so by replying directly to our denial.
- Managing Communication Preferences: We might send you promotional emails, and you can choose to stop receiving them anytime by utilizing the unsubscribe option provided in our emails. If you decide to opt out, you might still receive non-promotional emails, like those related to your account or your placed orders.
You may exercise any of these rights where indicated on our Site or by contacting us using the contact details provided below.
We will not discriminate against you for exercising any of these rights to ensure your identity, we might need to gather information from you, such as your email address or account details, before providing a substantial response to your request. In accordance with applicable laws, you may designate an authorized agent to make requests on your behalf to exercise your rights. We will need evidence that you've given them permission to act on your behalf prior to accepting such request, and you may need to directly confirm your identity with us. We will respond to your request within the necessary timeframe, as required by applicable law.
15. Complaints
Should you possess any complaints concerning the manner in which we handle your personal information, kindly reach out to us via the contact information provided below. If our response to your complaint doesn't meet your satisfaction, based on your location, you could consider appealing our decision by contacting us through the given contact details, or alternatively, you may choose to file a complaint with your local data protection authority.
16. International Users
Please note that we may transfer, store, and process your personal information outside the country you live in, including the United States. Your personal information is also processed by staff, third party service providers, and partners in these countries.
If we transfer your personal information outside Europe, we will rely on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, as relevant, unless the data transfer is to a country that has been determined to provide an adequate level of protection.
17. Contact
Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please call +9613567714 or email us at [email protected].